Part of our task is to create an album cover and a tour poster to go with the music video. The purpose of this is to advertise the artist and songs to the public. An album cover helps to create an image for an artist and sometimes can tell a lot about them and the particular album. Album covers help promote the artist and allows for people to identify them.
Tour posters also promote the artist but provides information for the public. They tell a lot about what the tour is going to be like and is part of a promotional campaign that helps the artist to be recognised by a wider audience. Below is the album cover and tour poster for Sam Smith in which we will create our own taking inspiration from this.
Nice one Ian. Now we have a thorough understanding of why we must use these media products.
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